Starbucks Brochure

Corporate Literature/ Final Project/ Infographic poster design/ Brochure design

I started to create and design this brochure 1 month ago. There are many design elements to consider. Important considerations include: How you are going to organize the contents？Are the choosing typeface and grid system effective in which to create the brochure？Are the photos appealing to readers？Will viewers respond to the infographic poster？How to develop a consistent and practical layout for improving the visual？It is increasingly important to understand the elements in which I choose for the design.

Thanks to James, lecturer guided me step by step to improve my design. This is really my 1st time to learn publication design as much as I can. And this work proved that I can design a brochure as well as I can create a poster I like. I like everything of it, the concept of unlocking the senses to experience, the icons, especially the infographic poster. Of course, I take a lot effort to develop this project. To me, it is the practical quality that matters.

Something I did learn from the lesson of Corporate Literature to produce better brochure:

01. Know your purpose

02. Take stock to stock

03. Put readers first

04. Set pen to paper

05. Make a good first impression

06. Limit your fonts

07. Copy right

08. Think of simple statements

09. Keep what works

10. Shoot sharp (nice images)

Sources of image from Starbucks' facebook (pages).

Disclaimer: These student projects have no affiliation with the brand name and the artworks on display are solely for educational purpose only.